Job Brief


DigitLab is a full-service social media and digital marketing agency grounded in creative, design, strategy, content, development, research, and engaging interaction. Based in Durban, we are looking for a dynamic individual who loves digital and wants to be a part of an amazing team!

As a Junior Copywriter you will plan, create and deliver engaging branded
content for clients that increases their reputation and visibility. You will operate alongside
other members of the team to develop and execute clients overall digital content strategies.

Responsibilities


  • Plan and write content for web, social media and mobile (interaction flows, emails, product messaging, blogs)
  • Turn product requirements into a clear and engaging story for customers (across all touch points including micro-content, UI labels, emails and long-form copy)
  • Present your work and articulate your design thinking to teammates and stakeholders
  • Collaborate with design partners to influence layout, interactions and visual design
  • Coordinate content with Brand, Marketing and Operations teams to ensure we create a consistent end-to-end experience
  • Use data and research to evaluate your content’s impact, and push for continuous improvement that shows real business results
  • Maintain and evolve content standards, including voice and tone
  • Interrogating briefs and developing content-led responses.
  • work with the content team to develop ideas, audience insights, social participation methods, and distribution strategies.
  • In this role you will assist a range of clients, in exploring the various avenues for creating engaging content for new and existing audiences.
  • Take ownership of projects
* These duties and responsibilities describe the general nature and level of work, but is not intended to be a comprehensive list of all activities, duties, and responsibilities that will be required of you.

Requirements


  • Bachelor’s Degree or equivalent in English, Journalism, Communications, Marketing, related field
  • At ease managing multiple projects, setting stakeholder expectations, working individually and collaborating across teams
  • Excellent, highly creative communication and critical-thinking skills
  • You are diligent, thorough & strategy-led in your approach
  • have previous experience of working in a fast-moving agency environment

Please Note


  • This is an office-based position in Gillitts (Durban).

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