Gain a better understanding of search engine optimisation principles that make it easier for your consumers to find your brand.

Course description:

Online competition has never been fiercer for brands. It’s essential for brands to ensure they rank higher than their competitors on search engines. With a solid insight into key SEO principles, you can improve your search engine rankings and get your brand found easily.

SEO is the process of gaining traffic from free, organic, editorial and natural search engine results.

This workshop aims to share insight into the world of SEO in a practical and interactive way.
Throughout this workshop, you’ll learn what SEO is, how to improve it, how to manage it and how to be strategic about it.

After attending this one day Search Engine Optimisation for Marketers workshop you will be well on your way to improving your brands/businesses discoverability and search engine rankings.

What you will learn:

  • Key SEO principles
  • How to assess a website for its SEO strength
  • The role of SEO and Search Engines in the consumer’s process
  • How to create a bespoke SEO strategy that aligns itself with broader marketing objectives
  • How to increase online sales and boost brand awareness

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Terms & Conditions: 1. DigitLab Academy reserves the right to cancel and/or reschedule workshops that lack full attendance. 2. 50% of the workshop fee will be retained as a cancellation fee if attendees cancel up to 7 days before the workshop. 3. The full course fee will be charged for all cancellations made less than 6 days before the workshop. 3.The full course fee will be charged for non-attendance. 

Full terms and conditions click here