Next Workshops

11 July-DBN and 18 July-JHB

Duration

One Day
9am – 4pm

Locations

Durban – Gillitts
Johannesburg – Sandton

What you get

Course material, light lunch and refreshments and a whole lot of awesome, insider knowledge!


R 3 500,00

excl. VAT

Course Description

Your personal brand is one of your most valuable assets, and the good news is, you’ve got complete control over it! Your brand helps you build a career, sell better, start a business or even start a movement. No matter what you’re trying to achieve in life, your personal brand can help make it happen.

In today’s hyper-connected digital world, there is great value in carefully crafting and refining your personal brand. The Internet has become a powerful platform on which to build a brand faster, and with greater impact, than we could before.

This course aims to help you build an online presence that projects your personal brand in a way that is authentic, while reaping the returns you’re looking for.


The course covers:

  • The value in owning your own platform
  • How to own your own platform
    • Blogging
    • Podcasting
    • Vlogging
  • Finding a voice for your personal brand online
  • Marketing your platform:
    • The value of Search Engine Optimisation (SEO)
    • Building up an email database
    • Finding communities with which to connect
    • Deciding on which social networks to use
    • Social media advertising
  • ‘The Toolkit’ (Apps to make it a whole lot easier)

Who should attend:

  • Sales People
  • Brokers
  • Advisors
  • Business Executives
  • Entrepreneurs
  • Business Owners
  • Consultants
  • CEO’s
  • Aspiring Online Celebrities/Influencers
  • Authors, Photographers, Musicians