Does your brand need to get a little more social?

We all know that social media is by no means new, however it’s astounding how many businesses have failed to recognise it as a powerful marketing tool. It’s changed the way brands and consumers communicate and is something companies can no longer afford to ignore. True Story.


KPMG commissions DigitLab for Multi-National Social Media Campaign

The EMA division of KPMG has commissioned DigitLab to strategise and manage the implementation and conceptualization of digital media strategies across Europe, the Middle East and Africa.


Converting social media data into deeds

My working life began in earnest when I joined a consultancy who specialised in benchmarking for manufacturing.


#wearemusic. Grammy Award’s go big on social media

With the Grammy Awards approaching, I posted this article on Memeburn discussing the #wearemusic app – check it out!


Thinking out the box

Personalities are peculiar things. They say that the first 5 years of your life are crucial to the development of your personality. So based on that one could say that personalities are circumstantial?


Bidvest breaks new ground with DigitLab

The Bidvest Group is one of the world’s fastest growing companies with an international footprint across four continents and over 100 000 employees worldwide. Founded by Brian Joffe in 1988, Bidvest is exploring new ground in the social media space.


2011 was great, what’s in store for 2012?

Over the festive season I did something I thought I would never do. I stopped blogging and stopped tweeting. Horrific, I know. Truth be told 2011 was a very tiring year and I needed a good break from all things that reminded me of work. I must also say that I missed it, at times it felt a bit like cold turkey!


SPAR appoints DigitLab as Social Learning partner

Social learning management is a complex mix of developing learning content and the social platforms to facilitate the learning process. This type of learning goes beyond e-learning courses and programmes and aims to replicate engagement and discussion in online learning spaces.


e-Logics marks decade of success with an infographic by DigitLab

DigitLab recently had the pleasure of working with technology integration specialists, e-Logics, in producing an infographic commemorating their 10 years in business.


Your Home Page is killing your business!

The internet is littered with terrible home pages. Beautiful flash based web pages that are to beautiful to actually achieve anything. Just like a dumb blonde sitting in a law firm, nice to look at but good luck if you decide to take her on as a defense attorney.


Adding a YouTube Video to your WordPress Blog

To quickly embed a YouTube video:


Adding a Vimeo Video to your WordPress Blog

To quickly embed a Vimeo video:


LinkedIn in South Africa [infographic]

Linkedin in South Africa has seen a 83% increase in usership over the last 12 months with agriculture and goverment showing the biggest industry growth. The exciting news is the growth in business decision makers on Linkedin. The age category between 35 and 54 years has grown more than double and CEO presence on LinkedIn grew 78%.


What is a QR Code and what can you do with it?

QR code is short for 'Quick Response' code (they can be read quickly by a cellphone). That's what's so great about them.


Attracting the twentysomething worker

I came across this article from Fortune Magazine, and, as an unashamed Gen Y, it was such a great read, so I thought I’d share a few relevant insights from Nadira Hira’s field guide to Generation Y...