To be a real data-driven marketer you have to look past ‘data for knowing’ and understand ‘data for doing’. Data has become the cornerstone of
“It can’t be done, you can’t see or hear a difference between the calls”. This was the statement from the security analyst when I told
Why does your digital team never seem to get ahead of its work? Why is your ecommerce growth stubbornly slow? Why can’t your team pull
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