HubSpot’s contact management feature allows businesses to centralise and organise customer data in one place. Capture and store valuable contact information, including demographics, interactions, and communication history. With a comprehensive view of contacts, businesses can segment their audience effectively, create targeted marketing campaigns, and deliver personalised experiences that resonate with individual customers. 

HubSpot offers robust email marketing capabilities that support businesses in delivering personalised and engaging email campaigns. From creating visually appealing templates to automating email sequences, businesses can nurture leads, send targeted content, and build meaningful relationships with their audience. HubSpot also provides insights into email performance, allowing businesses to optimise their campaigns for better engagement and conversion rates. 

HubSpot lets you capture, track, and manage leads through various channels, such as website forms, landing pages, and social media interactions. With lead scoring, businesses can prioritise and qualify leads based on their engagement level and readiness to convert. This feature helps businesses focus their efforts on high-potential leads, resulting in more effective nurturing and conversion strategies.