De Wet Ferreira

De Wet Ferreira is a seasoned copywriter who contributed to Digitlab from June 2022 to November 2024. During his tenure, he authored insightful articles on topics such as digital marketing strategies and tools.

Author Archive: De Wet Ferreira Articles

Strategies for taking a startup to market - man in a shop looking at customers behind counter.

Strategies for taking a startup to market

Startups of today are embracing new marketing strategies that leverage technology and data-driven approaches. These strategies for taking a startup to market provide enhanced convenience, personalisation, and immersive experiences for

The Digital Toolkit: Livestorm - people speaking on laptop video call

The Digital Toolkit: Host Online Events with Livestorm 

Livestorm is a video engagement platform that helps businesses host webinars, online events, and virtual meetings. It offers a variety of features, including webinar hosting, live events, and virtual meetings. 

HubSpot for inbound sales - two women holding shopping bags outside a building.

Leveraging HubSpot for Inbound Sales Excellence

Inbound sales and customer relationship management (CRM) go hand in hand when it comes to achieving sales excellence. By combining the power of inbound sales methodologies with HubSpot’s robust CRM

The Digital Toolkit: HelloBar - phone and laptop

The Digital Toolkit: Grow Social Media with HelloBar 

Some website additions are simply brilliant, especially when they can passively improve sales figures and grow social media strategies all while building detailed marketing databases.  In this edition of The

Start marketing your startup - three professionals sitting in an office talking.

Read This Before You Start Marketing Your Startup

Welcome to a guide we invite you to read before you start marketing your startup. As the startup ecosystem evolves, businesses must stay updated on the latest trends and best

HubSpot onboarding - team of marketers standing around a laptop.

HubSpot Onboarding: Setting the Stage for Success 

Implementing a new CRM system like HubSpot can be a transformative step for any business. However, to fully harness the power of the CRM and maximise its benefits, proper onboarding