Digital publishing creates loyal customer connections
Digital isn’t only cheaper than traditional print media, but it builds stronger connections as well.
Mike Saunders September 25, 2012
Digital isn’t only cheaper than traditional print media, but it builds stronger connections as well.
It’s a little known fact that video content gets shared a lot more than any article or image and also has a greater chance of going viral.
“You” are The Brand.
Over the past few months, I’ve been analysing what has made Digitlab campaigns successful in the past.
I can’t explain where it comes from, but somewhere rooted deep within the human genetic makeup is the need to argue.
Recently there’s been a lot of hype in the media regarding 2oceansvibe’s article about certain South African digital agencies buying fake Twitter followers, not only for themselves, but for their clients too.
-A true brand loyal customer, through word of mouth, can get their friends and family to switch brands in an instant. Loyal customers, they don’t just come back, they don’t simply recommend you, they insist that their friends do business with you …
Not many people leave an interview patting themselves on the back and thinking, “Nailed it!”
A few years ago a company’s online presence was simply their corporate website.A few years ago a company’s online presence was simply their corporate website. Keeping the corporate brand and corporate identity consistent, it was simple and straightforward. But things have changed…
What makes them tick?This mystical creature, the online consumer, is one of the most sought after characters right now in the digital space. Who is the online consumer? What excites them?