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Digitlab Webinars: Effective Marketing Automation: Tactics and Tools

Discover the secrets to effective marketing automation in our upcoming webinar this month. Tailored for marketers eager to elevate their automation game and streamline marketing processes, this session promises to delve into leading marketing automation platforms and provide actionable insights into implementing effective tactics.

Webinar Highlights

What You’ll Learn

You’ll gain an in-depth understanding of top-tier marketing automation tools, exploring their key features and capabilities. You’ll also discover practical tactics for implementing personalised customer journeys, leveraging automation for lead nurturing and scoring, and optimising automated email marketing.

We’ll also go through a few integration tips to maximise the efficiency of automation tools and seamlessly connect them with other essential business systems.

Webinar Focus

Exploring Marketing Automation Platforms

We’ll review and compare popular marketing automation tools, understanding their strengths and weaknesses, as well as dive into the key features and capabilities of leading platforms.

Effective Tactics and Strategies

We’ll go through how to implement personalised customer journeys, nurture leads effectively, and utilise best practices for automated email marketing.

Streamlining Marketing Processes

We’ll also speak about workflow automation and how to integrate marketing automation with other business systems.

Webinar Outcome

At this webinar, you’ll gain a deep understanding of marketing automation platforms, learn actionable tactics to implement immediately in your marketing strategies, and get insights into optimising workflows and integrating automation for smoother operations.

You’ll leave with the tools and knowledge needed to enhance your overall marketing efficiency through automation.

About the Speaker

Mike Saunders is a renowned authority in the digital field with a wealth of experience. As the CEO of Digitlab, a digital economy consultancy, Mike and his team focus on helping clients navigate the digital landscape, emphasising the intersection of people and technology for businesses to thrive in the dynamic digital ecosystem.

Join us for an enlightening session with Mike, who has been recognised globally for his TEDx Talk, influential role in digital strategies, and numerous awards, including being listed among the “Top Global Digital Marketing Experts & Influencers You Should be Following.”


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