Digitlab delivered a mobile-first WordPress site in under 8 weeks, giving TC Logistics a professional digital footprint, SEO-ready structure, and lead-gen capability.
The Opportunity
As a growing logistics company operating across Southern Africa, TC Logistics needed a credible online presence to match their operational capabilities. Without a website, they were missing out on organic visibility, search traffic, and inbound enquiries.
The goal? Build a professional website from scratch — one that clearly communicates their services, reflects their brand, and is optimised for lead generation and future growth.
Objectives
Launch a professional WordPress website to represent TC Logistics online
Showcase key services and industry sectors clearly and credibly
Enable mobile-first browsing and fast page load speeds
Include structured contact functionality to drive leads
What We Delivered:
- A Custom WordPress Website Using Elementor
We built a lightweight, scalable website using WordPress and Elementor, giving TC Logistics full control over content updates without the need for complex code. - Clear Service-Based Navigation
The site is structured to reflect the logistics buyer journey — from transport and warehousing to cross-border clearance — with logical user flows and strong calls-to-action. - SEO and Speed Optimisation
We implemented foundational SEO practices and optimised page load times across devices. Key pages include metadata, structured headings, and internal links to improve discoverability.
- Lead Capture with Gravity Forms Contact forms were custom-built to route leads efficiently and handle quotes, making it easy for new clients to get in touch.
- Mobile-First Experience The responsive design ensures smooth performance on mobile, where the majority of B2B logistics queries begin — delivering accessibility on the move.
- Clean and User-friendly Digitlab designed a clean, modern website with clear, simple navigation patterns for users to find what they are looking for quickly and efficiently.
Design Rationale
We opted for a clean, professional aesthetic — avoiding clutter while elevating TC Logistics’ service offering. The design highlights key services, fast contact options, and a clear brand presence, suitable for both corporate clients and logistics coordinators. The interface was intentionally simple, echoing the client’s own value proposition: clear, reliable, efficient.
Results
Website launched on time in under 8 weeks
Fully responsive across devices and browsers
SEO-ready with metadata and structured service pages
Lead capture mechanisms now in place — a major shift from zero digital presence
Key Insight
A logistics company without a website is invisible in the digital age. For TC Logistics, launching their first website wasn’t just a marketing upgrade — it was a business milestone. The project shows how even first-time websites can become growth tools when built with scalability, clarity, and control in mind.
Client Overview
Client: Trade Clearing Logistics
Location: South Africa
Industry: Logistics
TC Logistics has an end-to-end supply chain service empowering South African and cross-border businesses to move goods reliably, affordably, and with peace of mind. From exporting bulk goods across SADC to storing stock securely in their AAA-grade warehouse, they strive to help businesses run smoothly.
