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Brand Focus


Personal Branding: 16 Apps to make your life easier

Brand Focus

Design and Editing Tools Canva Canva makes design simple for everyone. Create designs for Web or print: blog graphics, presentations,...

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Personal Branding: The Value of a Platform

Brand Focus, People Focus

Shakespeare wrote “All the world’s a stage” and his words ring more true today than ever. If you have something to say or something...

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DigitLab, representing digital innovation at the Loeries

Brand Focus, Digital Focus, Our News

We are proud to announce that our work with SA CAN in creating the TrackBox Emergency Response App has earned us a finalist spot in the...

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Can We Control Fake News And Its Effect On Business?

Brand Focus, Business, Digital Focus

Recently, there has been an increase in fake news stories and websites, which is concerning. Research done by the Reuters Institute for the...

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Shifting Focus From Success to Significance

Brand Focus

Brand love doesn’t come from lifestyle alignment and it won’t come from fancy content, it comes from doing things of significance.

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What Conan O’Brien Taught Us

Brand Focus, Digital Focus

It’s always great to look at how celebrities use online marketing to build their brand and career. Over the last few years we have...

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How Data Helps Marketers Be More Innovative

Brand Focus, Digital Focus, People Focus, Strategy Focus

Is it possible that marketers are out there raving about how data is the future, yet secretly hiding behind ‘data complexity’? ...

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Authentic Loyalty Through Brand Utility

Brand Focus, People Focus

Gone are the days of promoting your brand, of talking it up as the coolest brand around so that the customer loves you. We are now in the age of the empowered consumer, and these customers are skeptical of traditional marketing tactics, all they see is a gimmick.

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