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The Five Year isn’t just a book about the digital marketing industry and the lessons learnt during the toughest years of building a business.
I’ve always admired how people come together to create something new and spectacular. Musicians do this frequently. They’re more interested in making great music than self-promotion, making them more willing to work together.
Great musicians are always looking for new talent to collaborate with – people they can perform, write and ultimately promote the music industry with. Collaboration helps musicians introduce themselves to new audiences, learn, grow and network. It helps build both the industry and the individuals involved.