FYI – the 21st century workplace

Today’s workplace environment has changed dramatically compared to the days of the baby boomer's workplace.Today’s workplace environment has changed dramatically compared to the days of the baby boomer's workplace. Just the other day, my 'baby boomer' parents sat astonished as I explained the amazing day we had in the office ...


Attracting the twentysomething worker

I came across this article from Fortune Magazine, and, as an unashamed Gen Y, it was such a great read, so I thought I’d share a few relevant insights from Nadira Hira’s field guide to Generation Y...


Playing by the rules of the Consumer Protection Act

In a recent Memeburn article, Candice De Carvalho discusses how the Consumer Protection Act (CPA) will affect marketing across social networks, as well as online advertising and retailing in South Africa: