Tag: how to


How Data Helps Marketers Be More Innovative

Brand Focus, Digital Focus, People Focus, Strategy Focus

Is it possible that marketers are out there raving about how data is the future, yet secretly hiding behind ‘data complexity’?

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Foursquare – how to make it work for your business

Digital Focus • 7 Comments

Before I traded in my Blackberry Curve in for a Samsung Galaxy S3 I didn’t really get Foursquare. Well that’s all changed....

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The power of word-of-mouth advertising

Digital Focus • One Comment

Word-of mouth-advertising is a form of promotion – satisfied customers tell other people how much they like a business, product, or...

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How to choose between YouTube and Vimeo

Digital Focus • One Comment

It’s a little known fact that video content gets shared a lot more than any article or image and also has a greater chance of going viral.

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Brand yourself

Brand Focus

"You" are The Brand....

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How to manage a Twitter profile with nearly 10K followers

Digital Focus • One Comment

Over the past few years I have been actively involved in my Twitter profile... I've spent plenty of time trying to fine-tune the art of...

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How do we get to know the online consumer?

Digital Focus • One Comment

What makes them tick?This mystical creature, the online consumer, is one of the most sought after characters right now in the digital space. Who is the online consumer? What excites them?

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Google just gets me: The magic of boolean search

Digital Focus

Have you ever wondered who knows you best? ...

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How to brand yourself online to get a better job

Digital Focus • 2 Comments

Finding a job can be the most frustrating experience....

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