4 Ways to Improve Your Site’s SEO Ranking
Contents As a SEMrush partner and an established SEO company, we feel qualified to speak on the topic of improving a website’s ranking. There can be no doubt of the importance of ranking high in today’s digital landscape, so the question of how to improve your ranking has become a huge discussion. Let’s look at […]
Why investing in SEO and Web Design are important
With the state of the world being what it is because of the global pandemic, most businesses are going online. What does this mean for your business? To put it simply… more competition. But now the competition can affect your placement within the Google search results page. This is the time to make sure that […]
The Importance of SEO in Digital Marketing
Search Engine Optimisation is a fundamental part of digital marketing. For any business, advertising is of the utmost need. When any business goes online, advertising works best to not only create brand awareness but also gain traffic to the website. Having a good SEO strategy implemented onto your website will allow it to rank in the first page of Search Engine Results Page. The common belief […]
How PR Strategies can leverage Search Engine Optimisation
PR is an important marketing channel that helps build the reputation of people and brands. In the same light, Search Engine Optimisation (SEO) also grows the reputation of people and brands. SEO supports marketing objectives by building brands inside search engines. There is, however, a big opportunity that is not being utilised by the majority […]
How Your Press Releases Can Build Your Website SEO
It’s all too common that Search Engine Optimisation and PR are managed in separate silos in a business. However, when we use a simple practice of submitting press releases to online press offices we open up an opportunity to build high volumes of links back to your website. Although there has been some speculation whether press […]
How Data Helps Marketers Be More Innovative
Is it possible that marketers are out there raving about how data is the future, yet secretly hiding behind ‘data complexity’?
Why You Should Cater For Voice Search And Why It’ll Boost Your SEO
The era of voice search is upon us and it should warrant your attention. Search engine optimisation is moving away from keywords and towards something harder for marketers to quantify – conversational search queries.
Tourism Marketing: Location Strategy for Your Business
If you’re in business, then it’s been drilled into you just how important your business’s location is to its success.
The A-Z of the 21st Century – Part 3
An online alphabet for the digital age.
How to choose between YouTube and Vimeo
It’s a little known fact that video content gets shared a lot more than any article or image and also has a greater chance of going viral.
