Tag: SEO


Why investing in SEO and Web Design are important

SEO and PR

With the state of the world being what it is because of the global pandemic, most businesses are going online. What does this mean for your...

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The Importance of SEO in Digital Marketing

SEO and PR

Search Engine Optimisation is a fundamental part of digital marketing.  For any business, advertising is...

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How Your Press Releases Can Build Your Website SEO

SEO and PR

It’s all too common that Search Engine Optimisation and PR are managed in separate silos in a business. However, when we use a...

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How Data Helps Marketers Be More Innovative

Brand Focus, Digital Focus, People Focus, Strategy Focus

Is it possible that marketers are out there raving about how data is the future, yet secretly hiding behind ‘data complexity’? ...

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Why You Should Cater For Voice Search And Why It’ll Boost Your SEO

Digital Focus

The era of voice search is upon us and it should warrant your attention. Search engine optimisation is moving away from keywords and towards something harder for marketers to quantify – conversational search queries.

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Tourism Marketing: Location Strategy for Your Business

Digital Focus, Strategy Focus

If you’re in business, then it’s been drilled into you just how important your business’s location is to its success. ...

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Can you recover from the attack of the Penguin?

Digital Focus • 4 Comments

SEO.com's Google Panda Update infographic  was as thought-provoking as it was anxiety-inducing – with the updates producing uncertainty...

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The A-Z of the 21st Century – Part 3

Digital Focus • One Comment

An online alphabet for the digital age.

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