What brands can learn from the humanness of HONY

If you haven’t yet heard of the wildly popular Humans of New York (HONY), then it’s a good thing you’ve stumbled across this blog post. Because you want to know about it, trust me.


What Twitter and Google’s Rekindled Romance Means for You

The rumours that abounded last week were confirmed by Twitter’s CEO Dick Costolo at the social media platform’s fourth quarter earnings this past Thursday – Google and Twitter are back in business together.


The Development of Social Media – Was it Nature or Nurture?

No one can deny that the social media landscape is constantly evolving, and I don’t mean in the way that new platforms constantly pop up, but rather in what it does to the people who use it – as well as how those users change it.


Generation Why

If Gen X were the rebels, Gen Y are the trailblazers.


The Millennials are the Eco-Warriors We’ve Been Waiting for

Being a millennial is more than purely being born in the right time bracket, and not as bad as having to take on the hipster mantel.


Game appoints DigitLab as lead digital agency

We are proud to announce that Game has partnered with DigitLab as their lead Digital Agency. “We are very excited to work with Game and are looking forward to adding real value to their bottom line through social and digital media experiences.” said Mike Saunders, DigitLab CEO.


The world needs curators

At the ITweb Social Media Summit Mike Saunders of DigitLab discussed the necessity of content curators in a world that is being flooded by data… 


Seamless Customer Experience: this is retail’s digital future

The digital world has disrupted our marketing worlds and changed the way business communicates with people. Social media has opened the door to two-way conversations with data giving us a better understanding of our market and mobile making our message more accessible to the general consumer.


Tourism Marketing: Need a review strategy?

All travel and tourism companies know that competitive prices and special deals are crucial to generating sales, yet how many acknowledge the perhaps equal importance of – and so prioritise – reviews?