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Trendjacking – the do’s and don’ts

It’s getting harder and harder for brands to be noticed on social media because of the sheer density of marketing that takes place on the various platforms. We get that. But while there is the need to develop new ways of flourishing on social media, there are some poor marketing practices taking place that really don’t do anyone any good. A key one of these is trendjacking.

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This Week in Digital: 26 June 2015

Welcome back to your weekly roundup of our highlights in the digital world, coming to you just in time for you to hold your own in any tech-related conversation this weekend (for other topics though, you’re on your own a little there – good luck!).

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January Mash Up

We don’t like to ease into a new year, we rather like to hit the ground running here at DigitLab – and this January was the perfect start to a great year.

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