Strategic Digital Agency

DigitLab is a strategic digital agency that believes in the power of digital to grow business.


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DigitLab Insights

#DigitLabInsights is our hub of original digital research.


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Great Clients

It has been our privilege to walk the digital journey with our clients. Feel free to browse our work over the past few years.


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the things we do digitally

DigitLab is a strategic digital agency that believes in the power of digital to grow business with the help of our in-house resources in social media management, mobile app development, web development, online reputation management, digital research, creative strategy, design, advertising and media placement.

The digital revolution has highlighted a consumer shift that empowered consumers are expecting expecting more brand and purchase experiences. Companies are now able to collect customer data from various sources and use it to create better experiences. The challenge is knowing how to bring it all together.

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The lifeblood of DigitLab is its research team providing measurement to all our client campaigns and projects. In addition the research team drive strategic intent through digital consumer research, competitive benchmarking and online reputation management.

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We develop mobile applications for iOS (iPhone and iPad) and Android platforms. We have a distinct passion for providing our clients with a complete mobile app solution. This involves a comprehensive process of research, strategy, creative, design, development, testing and launch strategies.

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DigitLab will research and design an entire online advertising campaign that achieves brand awareness, target click-through and lead generation.

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Every business needs to create something worth talking about. Digital campaigns are a key part of any digital strategy. They are the talking point, the reason for connection and the introduction point of your brand to many new consumers.

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leaders of the pack

Meegan Rourke

Equipped with an Honours degree in English, and a Masters degree in Editing and Publishing, Meegan is passionate about content strategy, as well as steering creative thinking and driving the client agenda across DigitLab.

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Mike Saunders

Acknowledged by his peers as one of the Top 20 South Africans to follow on Twitter, Mike has won the respect of business by his determined approach to helping business navigate a diverse and complicated world of people and technology.

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Darren Young

Darren has over a decade of experience in the advertising and marketing industry. His career started in London in 2003 working for a media house in publishing and web design after which he moved back to South Africa to continue his career working some of South Africa's favourite brands Coca-Cola, Bakers, P&G, Knorr, GHD, Robertsons, Rainbow chickens and Ola.

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Steve Gardner

Although the technical execution is critical, it would not be half as successful without its foundation in a clear digital strategy. With DigitLab, Steve has been able to bring together his experience and his love of research in a way that provides technically sound strategy to both the business and its clients.

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