Editor

The Digitlab editorial team brings together strategists, copywriters, and marketers who are passionate about digital innovation. We explore the intersection of technology, marketing, and human behaviour to help businesses grow in a connected world.

Author Archive: Editor Articles

Embracing a Data-Driven Culture

Digitlab’s deep dive into the state of digital, aptly titled “Insight 2025: The State of Digital,” provides guidance on developing a data-driven culture across businesses of all sizes

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How do SEO and Adwords work together ?

If you run a small or medium-sized business (SME), chances are you’ve heard about SEO (Search Engine Optimization) and Google AdWords (now called Google Ads) as ways to get more eyes on your website.