Editor

The Digitlab editorial team brings together strategists, copywriters, and marketers who are passionate about digital innovation. We explore the intersection of technology, marketing, and human behaviour to help businesses grow in a connected world.

Author Archive: Editor Articles

Smiling young woman with braids listening to music on headphones under a clear blue sky, symbolizing clarity and optimism—reflecting the SEO impact of changing domain names for a refreshed digital identity.

The SEO Impact of Changing Domain Names

Changing a domain name can feel like reinventing your online presence. Whether it’s driven by a rebrand, expansion, or technical need, a domain migration is a big step with even bigger SEO implications

A glowing hand illuminated with vibrant red and blue lights, symbolizing technology and innovation, with a circular logo overlay, representing the creativity and precision of Google Ads campaigns

Google Ads for Small Business: Your Growth Guide

In today’s hyper-digital, always-on world, getting noticed online is no longer optional – it’s essential. For small businesses, especially in the B2B space, Google Ads offers a rare opportunity to level the playing field